My role: Developed campaign concept with creative team. Art direction.
It's official!! Kiehl's Since 1851 hit the slopes on 2024 with an exclusive partnership with Jackson Hole Mountain Resort as the official 2024 SPF Partner. ⛷️🏂🚨
CNC helped Kiehls achieve its mission of getting safe and effective skincare products into the hands of all adventure-goers with the Mountain Resort Pop-Up. We combined digital & out-of-home touchpoints to drive maximum awareness, education, + product trial..
✅ Testing skin hydration levels on the slopes💧
✅ Putting Better Screen SPF and Ultra Facial Barrier Balm to the test ☀️
✅ Partying at the peak with hot coco and on-the-go hydration🏂
Of course, our adventure packed weekend wasn't complete without some extreme winter sports that put Kiehl's products to the test. CC L'Oréal
